About

Driven by Research,
Inspired by Consumers

Harier Consumer Products Pvt. Ltd. is a new-age consumer goods company established in August 2025. Built with a consumer-first mindset, we focus on creating personal care solutions that combine rigorous research with real-world insights from Indian consumers.

We operate with three core pillars:

  • Consumer First: Every decision starts with understanding what our consumers need, want, and aspire to.

  • Research & Innovation: From formulation to packaging, our products are backed by deep research, scientific expertise, and innovation tailored for Indian lifestyles.

  • Digital-First DNA: We are built for today’s world — leveraging technology, direct-to-consumer engagement, and digital ecosystems to create stronger connections with our customers.